GreenPLS Market Penetration

tubelightsThe demand for energy efficient lighting systems, such as LED, high efficient fluorescent and the likes is exploding, yet LED lighting is in its infancy. John Balbach, a managing partner of the Cleantech Group, feels that LEDs are where the semiconductor industry was a couple of decades ago. LEDs have only penetrated 25% of an $18.7 billion dollar industry. The high initial cost, compared to less efficient incandescent and outdated fluorescent lighting has been a huge barrier to further market penetration. GreenPLS’ approach is targeted to eliminate this barrier by offering a “better mousetrap not a at better price, but at NO COST and with immediate cash savings.”